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Microsoft Announces Fremont to Fight Google Base

The company claims it has been developing the service since early 2005

Microsoft is yet again trying to follow Google, this time in the online listing market. The software giant will attempt to fight Google to newspaper and internet listing services.

The company's online division, MSN tested a new service that will allow users to enter personal items. Users will be able to search through them using a specialized search engine.

The new service's name is Fremont, and has been in a testing period of about a week for Microsoft employees. A public test is due in a few weeks.

Microsoft claims that it has been developing Fremont for since early 2005, earlier than Google Base was announced.

More than a month ago, Google provided a peek of their future service, named "Google Base" by mistake.

Screenshots were taken by enthusiasts and posted on various websites. The images show what seems to be a service that allows people to sell and buy various items, perhaps similar to eBay.