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Ubisoft Gets License To Produce 'Lost' Videogame

“This deal is another example of how truly powerful the ‘Lost’ brand is,” said Bruce Gersh, senior vice president, business development, ABC Entertainment and Touchstone Television.

Computer and video game publisher, Ubisoft Entertainment, has concluded a licensing agreement with Touchstone Television to produce a videogame based of TV success series "Lost."

The game, which is scheduled to hit retail shelves worldwide in 2007, will be offered for home and portable consoles as well as PCs.

"Many of us on 'Lost' have been hardcore gamers for years and the chance to work with Ubisoft, a company behind some of our favorite titles, has excited us to no end," said 'Lost' executive producer Bryan Burk. "With the ability to tell new interactive stories within the 'Lost' universe, we're giddy to be developing a game that, once completed, will be as engaging and fun to play as it is to create."

"This deal is another example of how truly powerful the 'Lost' brand is," said Bruce Gersh, senior vice president, business development, ABC Entertainment and Touchstone Television. "We are excited to work together with Ubisoft to create a gaming experience that will allow fans to further immerse themselves into the mysteries and intrigues of the series."

"Lost" producer Bryan Burk said: "Many of us on Lost have been hardcore gamers for years and the chance to work with Ubisoft, a company behind some of our favourite titles, has excited us to no end."

"We are delighted to work with Bryan Burk, one of the biggest producers in Hollywood and with Touchstone Television," replied Yves Guillemot, CEO of Ubisoft. "That they have chosen us for the adaptation of the cult series 'Lost' is the best homage that a producer can make to the creativity of Ubisoft."

Lost began development in January 2004, when then-head of ABC Lloyd Braun ordered an initial script, based on an idea he claimed to have had for quite a while. Unhappy with the result and a subsequent re-write, Braun contacted J. J. Abrams, creator of the TV series "Alias," to write a new pilot script.

Lost's pilot episode was the most expensive in television history, costing $10 million. The show became one of the biggest critical and commercial successes of the 2004 television season and, along with fellow new series Desperate Housewives, helped to reverse the flagging fortunes of ABC.

Capping its successful first season, Lost won the Emmy Award for Outstanding Drama Series and Abrams was awarded an Emmy in September 2005 for his work as director of the pilot. In January 2006 it won the Golden Globe Award for Best Television Drama.

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Posted at 11:15:57 MDT (GMT -0600), Tuesday May 23rd, 2006
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