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Beware: Playboy Bunnies Are Back !

The famous sexy Playboy bunnies, with cottontails and long ears, can be seen again in the new Playboy Club in nearly two decades.

The club opened this weekend, in Las Vegas, at the Palms Casino Resort with high hopes regarding its success. Playboy founder, Hugh Hefner himself, started the huge opening party surrounded by three blondes and a brunette, all dressed in the cute Playboy bunny outfits.

"There's a new generation ready to come out and play," Hugh Hefner declared for Reuters before the party. "Playboy has always stood for something -- a social, sexual and political agenda that has real meaning," he added..

Hefner opened his first club in Chicago in 1960. Plans for such a club started one year earlier when during a night-out, Playboy executive Victor Lownes' then girlfriend, Ilse Taurins, suggested to Hugh Hefner the idea of dressing the hostesses in the image of the tuxedoed Playboy Bunny character, a waitress at the Playboy Clubs dressed in a costume called a bunny suit inspired by the tuxedo-wearing Playboy rabbit mascot, consisting of a corset, bunny ears, a collar, cuffs, and a fluffy cottontail.

"(Hefner) was starting a revolution to break down fusty, infantile, puritanical mores that probably needed to be broken down," Robert Thompson, a professor of popular culture at Syracuse University said. "At the same time he was creating a cultural climate that made many women who were just starting to make progress in the young feminist movement very uncomfortable."